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Supply Chain Management Optimization Research

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Supply Chain Management Optimization Research
論文目錄
 
摘要第1-4頁
ABSTRACT第4-8頁
CHAPTER ONE: INTRODUCTION第8-17頁
  1.1 Research of Goal第8-9頁
  1.2 Significance of the study第9-10頁
  1.3 Methodology第10頁
  1.4 Scope and Limitation第10-11頁
  1.5 Definition第11-12頁
    1.5.1 Objective第12頁
  1.6 Decision Phases in a Supply Chain第12-15頁
  1.7 Process Views of a Supply Chain第15-17頁
CHAPTER TWO: BACKGROUND AND LITERATURE REVIEW第17-52頁
  2.1 Importance of Supply Chain Management第17-19頁
  2.2 Supply Chain Macro Processes第19-27頁
  2.3 Achieving Strategic Fit of the Supply Chain Performance第27-30頁
  2.4 History of Supply Chain Management第30-32頁
  2.5 Issues in Supply Chain Management第32-38頁
  2.6 Types of Supply Chains第38-41頁
  2.7 Advantages of Supply Chain Management第41-44頁
  2.8 Disadvantages of Supply Chain Management第44-45頁
  2.9 Integrated Supply Chain Management第45-52頁
    2.9.1 Integrated Customer Management第45-47頁
      2.9.1.1 Motivation for integration第46頁
      2.9.1.2 Principles第46-47頁
    2.9.2 Supplier Integration第47-49頁
    2.9.3 Manufacturer Inegration第49-52頁
CHAPTER THREE: CASE STUDY – BRITISH AMERICAN TOBACCO SAMOA第52-76頁
  3.1 Brief Introduction of Samoa第52頁
  3.2 Location第52-53頁
  3.3 Global, regional and local strategies of BAT Australasia第53-56頁
  3.4 Strategy Pillars第56-57頁
  3.5 Business Model第57-58頁
  3.6 Brands Available第58-60頁
  3.7 Overview of BAT Samoa第60-76頁
    3.7.1 From Crop to Consumers第61-63頁
    3.7.2 Sustainable Agriculture第63-64頁
    3.7.3 Supply Chain第64-66頁
    3.7.4 Manufacturing (Turning leaf to the finished product)第66-68頁
    3.7.5 Cigarettes第68-72頁
    3.7.6 Innovation第72-75頁
    3.7.7 Competitor第75-76頁
CHAPTER FOUR: PROBLEMS AND CHALLENGES第76-87頁
  4.1 Problems第76-79頁
  4.2 Challenges第79-87頁
    4.2.1 The Global Market第79-80頁
    4.2.2 Regulation第80-82頁
    4.2.3 Tobacco Trafficking第82-84頁
    4.2.4 Youth Smoking Prevention第84-87頁
CHAPTER FIVE: RECOMMENDATIONS FOR THE OPTIMIZATION OF ITS SC第87-96頁
  5.1 Customer Relationship Management第87-90頁
    5.1.1 Marketing and Customer Service第87頁
    5.1.2 CRM in Customer Contact Centers第87頁
    5.1.3 Characteristics of CRM第87-88頁
    5.1.4 Implementing the CRM第88-89頁
    5.1.5 CRM Software第89-90頁
  5.2 Inventory Control Management第90-91頁
    5.2.1 Just-In-Time第90頁
    5.2.2 Economic Order Quantity第90-91頁
  5.3 Supplier Relationship Management第91-96頁
    5.3.1 Components of SRM第92頁
    5.3.2 Organisational Structure第92-93頁
    5.3.3 Governance第93頁
    5.3.4 Supplier Engagement Model第93頁
    5.3.5 Joint Activities第93-94頁
    5.3.6 Value Measurement第94-95頁
    5.3.7 System Collaboration第95頁
    5.3.8 Technology and Systems第95-96頁
CHAPTER SIX: CONCLUSION第96-99頁
ACKNOWLEDGEMENT第99-100頁
REFERENCES第100-105頁
APPENDIX第105-111頁

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